Our History

Our History

Our company started with a single idea. Struggling insurance salesman Herman Wittwer believed a company could make money selling auto insurance to Wisconsin farmers, who generally drove less and put their cars up on blocks for the winter. Armed with this knowledge, he confidently opened the doors of Farmers Mutual Automobile Insurance Company on Oct. 3, 1927.

Throughout the 80-plus years that have followed, we've changed a lot more than just our name. For example, American Family Insurance is now in 19 states and sells an array of auto, home, life, health, business and farm & ranch insurance products. And from three founding employees, we've grown to a team of approximately 7,800 employees and 3,800 agents.

But while growth has brought a lot of change to American Family, one factor has remained constant for more than eight decades: Our commitment to providing outstanding customer service to everyone with whom we're privileged to do business.

Learn more about how we've grown as a company.

Rita J Duffy
(877) 571-4547 (fax)
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Our Office

Po Box 1415
Eagle, CO 81631